I created a YouTube channel, youtube.com/opendoorcreative, for students and aspiring creatives (art directors and copywriters) in order to help them break into the advertising industry. The channel houses over 130 videos focused on providing information I wish I would have known coming out of school. Thanks for watching!
A little sneak peek behind the curtain, dropping design how-to’s in order to teach the creative process to the next generation of advertising hopefuls.
Getting my book ripped apart coming out of school was the key to growing as an Art Director. On the channel, I critique student portfolios in the hopes that my opinions help build their books to be even better.
From what I look for in a student’s portfolio to tips on how I brainstorm ideas, I do my best to teach a trait that many deem as unteachable – creativity.
As designers, it’s important that we don’t become stagnant. For that reason, I’ve created a series of design challenges to keep our abilities moving forward.